Need to know

CRM System for Small and Medium Business

Clients scattered across Excel, messengers and managers’ heads — and when a manager leaves, the client base leaves with them? You can’t see who’s at what stage of a deal, who owes you and who needs a call back. Every lost contact is a missed repeat sale.

A CRM system for small business brings all your clients, deals and payments into one base. But the point isn’t a «nice interface» — it’s the link to real accounting of sales and money: you see not just a contact, but how much a client brought in and how much they owe. You can start for free and online — the system runs in your browser, no installation. Below — why small business needs a CRM and what it does.

What is a CRM system for small business?

A CRM system is a single base where clients, their deals, orders and payments are brought together. Unlike a notebook or Excel, you see the real value of every client: what they bought, for how much, how often, how much they owe. The system automates routine — invoices, reminders, deal stages — and makes client work transparent.

In short: without a system, clients live in managers’ heads; with one, they become an asset of the company.

What can the ERPJS CRM do?

It’s more than a card index of contacts — it’s client work based on real accounting:


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Clients and deals in one place

A client card with contacts and details, the status of every deal and the next step. The full interaction history is visible — calls, correspondence, agreements.


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See the money per client

The CRM is linked to sales and payments: for every client you see what they bought, for how much and how much they owe, accounting for prepayments.


Tasks and reminders

Call back, send an invoice, remind about payment — tasks are tied to the client, nothing is forgotten.


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Telephony and messaging

Integration with IP telephony (Binotel) to log calls, messages to clients via SMS or messengers.


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Linked to stock and finance

Orders, shipments, payments and stock — in one system. The CRM works together with accounting, not separately from it.


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Client analytics

Who brings in the most money, who hasn't bought in a long time, which deals are stuck — decisions based on data, not gut feeling.


How is it better than an ordinary CRM?

Ordinary CRMs look nice but are detached from accounting: they show «called» and «agreed», but not «sold for 50,000 and the client owes 12,000». In ERPJS the client is linked to stock, sales and finance, so the CRM relies on real numbers, not isolated cards.

For small business this means one thing: you don’t keep clients in one program, stock in another and money in a third. Keeping a client base and client appointments work in one accounting system. And because ERPJS business logic is open, you own your data and can adapt the system to how you actually work.

The ERPJS CRM is client work based on accounting. For every client you see deals, sales, debts and next tasks. Clients become an asset of the company, not records in the notebook of a manager who might leave.

Free CRM system online

You can start working with clients for free: ERPJS has a free plan with no time limit. The CRM works online — nothing to install, access from the browser on any device. As your clients and sales grow, you can move to a paid plan with extended features.

Who is it for?

The ERPJS CRM is useful for small and medium business with repeat sales and client work:

  • Wholesale and distribution
  • Services and service centres
  • B2B sales with a long deal cycle
  • Retail with regular customers

Frequently asked questions

What is a CRM system in simple terms?

It’s software that brings all your clients, their deals and payments into one base. It helps you avoid losing clients, make repeat sales and see who brings in money and who only takes up time. In ERPJS the CRM works on top of accounting, so for every client you see real sales and debts.

How is the CRM in ERPJS different from an ordinary CRM?

An ordinary CRM stores contacts and communication history but isn’t linked to real money. In ERPJS the client is linked to sales, stock and finance, so you see not just that someone called, but how much the client bought and how much they owe. The CRM relies on accounting, not isolated cards.

CRM or ERP for a small business?

For a small business there’s no need to choose one. ERPJS combines CRM (client work) and ERP (accounting, stock, finance) in one system, so you start with clients and sales, and accounting connects when you need it.

How much does the CRM system cost?

ERPJS has a free plan with no time limit — enough to start managing clients and sales. Extended features and larger volumes are available on paid plans, but you move to them only when your business grows.

Can I use the CRM online?

Yes, ERPJS works online — nothing to install, access from the browser on a computer, tablet or phone. For businesses that need their own server, an on-premise option is available.

Do I need telephony integration?

Not necessarily, but it helps. Integration with IP telephony (for example, Binotel) automatically logs calls in the client card. Without it the CRM still works — calls and agreements can be entered manually.

What happens to the client base if a manager leaves?

The base stays with the company. All contacts, interaction history and agreements are stored in the system, not in a manager’s personal file or phone, so clients don’t disappear with the employee.

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